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๐Ÿ“ฐ News20 April 2026ยท3 min readยท

Next Wave: Safaricom's biggest threat is not Airtel but its own product choices

Source: TechCabal
Next Wave: Safaricom's biggest threat is not Airtel but its own product choices
TechCabal's Next Wave column argues that Safaricom's greatest risk isn't competition from Airtel but its own product decisions, particularly around its super app launch, which could drive customers toward rivals.
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